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Sustainable Tourism for Sustainable Country
Georgian Tourism Association
Georgian Tourism Association (GTA) 
Georgian Tourism Association (GTA) is an organization of Private Tourism Companies, Hotels and Wine Companies in Georgia. The association was founded in 2006 to promote the cooperation between the tourism companies in Georgia, cooperation between private and public sector, sustainable tourism development in Georgia, accessibility of tourism information and country marketing, capacity building and quality management for tourism services. Georgian Tourism Association works on product development in incoming, domestic and outgoing tourism.  
Every tourism company with legal business practices is invited become a member. 
Georgian Tourism Association was signed of UNWTO Global Code of Ethics for Tourism on 4 April 2017 
Georgian Tourism Association is awarded "Cluster Management Excellence Label BRONZE - Striving for Cluster Excellence", by the European Secretariat for Cluster Analysis (ESCA).

News & Events
December 4, 2022
Georgian Tourism Association presented a 5* certificate to Gudauri Lodge and Gudauri Marco Polo, VINOTEL received the title of 5* Heritage Hotel.
December 3, 2022
On November 26, 2022, the 5th International conference "Standards in Tourism" was held at Sheraton Grand Tbilisi Metechi Palace which was organized by the Georgian Tourism Association. At the conference, was summarized the work of the Standards Committee.3 sessions of different directions were provided: Tour operators and DMO, Guides, and Hotels. GTA Standards Committee presented the guidelines for hotels, developed according to international norms. The event ended with awards.
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